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A message from the organizers of WinterFrolic:

By now we’ve all heard of the biggest outdoor winter event happening in Fredericton!  WinterFrolicD’hiver along with their charity partner, The Chalmers Foundation, will take over the infield on the track at the Fredericton Exhibition grounds January 21-23 and 28-30. This event is going to be such an exciting part of Fredericton’s FROSTival celebrations in 2022. 

Research has shown that what Canadian’s are seeking most in the midst of this pandemic are experiences.  The second is that they want to feel safe.  This huge outdoor venue and winter wonderland of activities provides just the thing.   There will be tubes sliding down snow hills, massive snow maze, horse-drawn sleigh rides, three skating rinks and several interactive winter activities.  For the first time in Fredericton there will be a Ferris wheel and Merry-Go-Round in the middle of winter!  Several Food Trucks and local artisans will be onsite. If all that weren’t enough the event will have a licensed outdoor Entertainment area where guests can enjoy live music, a bonfire to make s ’mores or roast hotdogs, and the popular Tipi from St Mary’s First Nations.  

WinterFrolicD’hiver’s goal is to create an affordable event for all demographics.  In order to do this they need your help!  One thing Fredericton’s business community is known for is it’s generosity and we’re hoping you can help out this amazing event today! 

They will be lining the infield with sponsorship track signs with YOUR logo.  You can register to do so online at or call 458-8819 to register by phone.

The cost of the track sign is $250 and the business can choose from 1 of 2 templates attached.    By default, the sign sold will be the one that says “Thank you to our Health Care Professionals” because can we ever really do that enough??  The company logo will need to be provided as follows: Original logo artwork in vector-based format (ai or pdf), or a high-resolution jpg file. 

BONUS You will also receive a “Proud Sponsor of WinterFrolic” window sticker, so you can proudly display it!  Let’s fill Fredericton Windows with these stickers 😊

Invoices will be sent via email to the business/individual that purchases.

Together we can help create an inclusive event and spread a whole lot of joy this winter.


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